Wonder Woman (film)

Marketing
On October 15, 2010, Warner Bros. released an 88-second teaser trailer on YouTube and the iTunes Store. It debuted in cinemas worldwide at screenings of Harry Potter and the Deathly Hallows – Part 1. On March 31, 2011, a second teaser trailer, this one lasting two minutes, was released online after debuting at CinemaCon. It was shown in theaters before Fast Five, Thor, and Pirates of the Caribbean: On Stranger Tides.

Vanity Fair was the first magazine to release an exclusive cover issue devoted to Wonder Woman. The magazine, released in May 2011, featured exclusive interviews and photos of the cast. At the 2011 San Diego Comic-Con International, in addition to a panel with many of the actors, a behind-the-scenes look at the film was shown. On September 5, 2011, Warner Bros. unveiled the theatrical release poster and a third trailer. The trailer debuted on Cartoon Network during the premiere of the Adventure Time episode “Fionna and Cake”. It was attached to Contagion and Real Steel.

Promotional partners included Barnes & Noble, Dr Pepper, Audi, Hershey, General Mills, Nordstrom, American Express, and Kodak. Mattel released a toy line, which included Wonder Woman Barbie dolls. A tie-in game was released for Microsoft Windows, Nintendo 3DS, PlayStation 3, Wii, and Xbox 360.

Home media
Wonder Woman was released worldwide on DVD and Blu-ray on March 8, 2012 to coincide with International Women's Day. Best Buy helped market the home media release.